PMR products were looking for a new, mobile responsive website to be developed. It needed to have a fresh and modern look and feel, alongside rewritten and SEO-friendly website copy.
Based in Bristol, PMR Products are leaders in wireless communications and ‘Internet of Things’ technology.
PMR products offer incredible, innovative wireless solutions. The technology driving them is seriously advanced, so the challenge was to explain their business through copy, content and the website, in a jargon-free way that was easy to understand.
How I did it:
I took a ‘less is more’ approach. Website copy was stripped back to the key facts and edited for better SEO results. I designed the website to rely heavily on imagery, video and interactivity to encourage further engagement.
As demonstrated by benchmark and follow-up keyword tracking, the new, user-friendly website is ranking in the top positions on Google for the keywords being targeted.
“We love the new site! Thank you for all of your hard work.”
(Ola Gwozdz – Head of Innovation & Business Development, PMR Products)
WHO I AM
The Original Wordsmith is a professional copywriting and digital marketing company based on the border of Surrey and West Sussex in Ewhurst, which is just outside of Cranleigh, about half way between Guildford and Horsham and a stone’s throw from London. From my countryside office, I provide creative copywriting, editorial services, digital marketing and web content writing, SEO and website design.
WHERE I AM
The Original Wordsmith Ltd
Rambledown, Mapledrakes Road