Time, knowledge, capacity – things I have as an outsourced marketing consultant.
But I bet there’s at least one of those things that you don’t have enough of.
I provide value as an outsourced member of your marketing team, a consultant to advise on maximising your online presence or a copywriter or website designer to complete a one-off project or work on a retained, ongoing basis.
No one knows your business as well as you do, but it’s important that I try to. That’s why any project I undertake is done so following a full discussion or with the view to being given a thorough brief. I always question you about your goals, your competitors and your target audience. Armed with this knowledge I have a clear purpose and I know who I am talking to. Without it, I am simply talking.